The Cheetah Digital Product Team is excited to announce a new resource for marketers, PULSE: The Cheetah Product Podcast.
In the latest episode of PULSE, I chat with VP of Product Management for the Cheetah Engagement Data Platform, Manoj Das.
Manoj Das has worked as a data expert at some of the world’s largest companies. As part of the founding team of Stellar Loyalty, which was acquired by Cheetah Digital in 2019, Manoj was tasked with just that — finding ways to bring in data to formulate the centerpiece of an enterprise customer engagement strategy. He joins me in the latest PULSE podcast to discuss all things data.
He shares the five tenets of his data philosophy, how businesses should use data, and how customers inspired us to create the Cheetah Engagement Data Platform (EDP). We take a look at the core capabilities of the EDP, how Cheetah Digital customers are using it, and the strategic direction of the platform.
Watch it all in the latest episode of PULSE: A Cheetah Product Podcast below.
Patrick is SVP of Product Marketing at Cheetah Digital, focused on the go-to-market strategy and team for the Customer Engagement Suite. A frequent industry event speaker, Patrick has over 20 years of experience in the technology, consulting, and marketing industries. Prior to Cheetah Digital, Patrick was VP of Product Strategy at RedPoint Global, leading the product roadmap and go-to-market for the Customer Engagement Hub. Previously, Patrick was at Adobe through the acquisition of Neolane, focused on email and real-time decisioning. He has also spent time at Pegasystems, leading product marketing for the next-best-action decision engine, and spent many years at Forrester Research in the research and consulting organizations. He is a certified product manager and holds an MBA from Boston University.