Journey
Orchestration

Build a better relationship with customers
across all channels and touchpoints.

Personalization at scale across channels

Efficiency gains through standardized journeys

Increased effectiveness and conversions

Customer lifetime value (CLV) optimization

Design the modern customer journey

End-to-end capabilities make it easy to manage and deliver personalized interactions at scale.

Journey design and activation

Orchestrate journeys across all customer touchpoints in one centralized solution.

Single customer view

Access an actionable view of data that powers engagement throughout the customer lifecycle.

Cross-channel messaging

Connect channels to plan, launch, and deliver campaigns that drive meaningful results.

Journey analytics

Access reports and dashboards to measure performance, anticipate customer behavior, and trigger actions based on insights.

Journey design and activation

Orchestrate journeys across all customer touchpoints in one centralized solution.

Single customer view

Access an actionable view of data that powers engagement throughout the customer lifecycle.

Cross-channel messaging

Connect channels to plan, launch, and deliver campaigns that drive meaningful results.

Journey analytics

Access reports and dashboards to measure performance, anticipate customer behavior, and trigger actions based on insights.

See Journey Orchestration in action

The next generation of customer journeys, created and standardized to meet the needs of the modern marketer.

Customer-led experiences drive results

109%

Growth in interactions →

The number of interactions associated with journey discovery grew 109% from 156 million in 2018 to 326 million in 2019.

80%

More likely to purchase →

80% of consumers are more likely to purchase a product or service from a brand who provides personalized experiences. 

300%

Conversion uplift  →

Insurance brand was able to optimally react to 2.5M real-time events and saw a 300% conversion uplift using journey orchestration.

Talk to an expert

With the most comprehensive set of journey options in the market, we’d love to show you
how our capabilities can help you deliver on the needs of today’s consumer.

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