Ready to take your loyalty program into 2020?

Loyalty programs are ever-evolving. What was once a system of points and punch cards has become more complex and targeted. As we enter the new decade, loyalty programs are undergoing major changes to drive engagement, deliver on customer expectations, and establish brand evangelists. 

Listen as we discuss our predictions for loyalty programs in the next decade, the Loyalty Maturity Curve that will help determine where your brand stands and where it needs to be, and how you can develop an engaging loyalty program as unique as your brand.

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During the webinar, our panelists will:

  • Examine ways in which loyalty programs will transform in the next decade.
  • Outline the Loyalty Maturity Curve and how brands can employ it to measure their current position and determine where they need to be.
  • Define what "participation loyalty" means for the future of loyalty in the new decade.
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Featured presenters:

Emily
Collins
Principal Analyst at Forrester

As the Principal Analyst at Forrester, Emily helps companies develop strategies that build customer understanding, create value for customers (not just extract value from customers), deliver relevant and resonant experiences, and earn customer loyalty. 

Keith
Lifschin
Senior Director, Product Marketing, Cheetah Digital

Keith is a talented and results-focused Solutions Engineer with experience building a team of pre-sales consultants and engineers supporting an Enterprise SaaS platform as well as directing a hybrid technology department for a multi-channel marketing agency.

Bill
Finaldi
Senior Director, Business Development and Strategic Partnerships, Iris Concise

Bill is an accomplished Senior-Level Sales, Business Development and Channel Strategy Executive. He leverages deep industry knowledge and a passion for consultative selling to deliver solutions and ROI aligned with my clients’ unique business needs and objectives.