In this new reality we’re facing across the globe, the Fast-moving Consumer Goods (FMCG) industry has stepped up to serve a population in need.

While other industries, like aviation and restaurants are dealing with the effects of a downturn, FMCG production has ramped up as consumers seek out trusted brands online. Nielsen* has reported astonishing figures, with Australian online grocery sales increased by 45% over the past two weeks of March 2020, compared to annual growth of only 34% from 2019-2020.

Join us for our Australian Marketer’s Meetup with guest speaker Rod Williams, GM Digital at Baby Bunting to learn how leading FMCG brands like yours can get to truly know, engage and convert your customers, while adding value to the retail experience.

*Australian online sales soar with coronavirus pantry stocking

For the US edition of this webinar, and to learn how CPG brands can prepare for a future after Covid-19, check out our webinar here.

VP, Go-To-Market APAC, Cheetah Digital

Billy’s experience spans more than a decade working in SaaS, creative agencies, systems integration and digital marketing. Over this time he has worked with some of the world’s most renowned and respected brands, helping marketers create lasting customer trust and drive revenue outcomes for their brands. His expertise across design, technology and marketing enables him to focus on human-centered, design-led innovation. 

Enterprise Business Director, Cheetah Digital

Rian has been heading up Cheetah’s growth across Australia for the last 18 months. Over the last 9 years he has specialised in technology sales across CRM, Social Media and Customer Engagement partnering  with clients across Media, FMCG, Automotive and Retail to drive value and efficiency through technology and automation.

GM Digital, Baby Bunting

Rod is an experienced customer-centric and commercially savvy digital transformation leader who delivers business outcomes through the strategic and innovative application of technology, data, and digital experiences. With 15 years global consulting and client-side experience spanning FMCG, Financial Services and Energy sectors – Rod is a passionate advocate for transforming and future-proofing traditional business models to enable brands to sustainably grow, build competitive agility, and delight customers in a rapidly evolving digital world.